Margo is joined by art advisor, curator, and gallery owner Liz Lidgett. Liz’s passion for art allowed her to see that competent art consulting for private companies and corporations was a need that wasn’t being filled. With that in mind, she began her art consultation business, Adore Your Walls, in 2013. Since then, her business has grown and she recognized once again that online and national consulting – the type that exists for furniture and interior design – was completely absent for the world of art and has expanded her services, including a gallery space. With her developed expertise, Adore Your Walls has evolved into her new brand: Liz Lidgett Gallery + Design. Within the rebrand, Liz continues to consult, partner with artists and regularly contribute to design publications across the country. She represents 50 unique artists from around the world—with a commitment to always represent at least 50% women and/or BIPOC artists. Although her gallery is located in Des Moines, Iowa, they have an international reach, shipping 80% of the work they sell, and have sold to clients in 45 states and 7 countries.
It was important for Liz to create a gallery that operated in a way she felt galleries should operate, where artists were paid fairly and quickly, and where an approachable, non-pretentious experience is created for clients. Her mission is “Art For Everyone.” Although they represent some very well-known artists like Hunt Slonem, Liz wants people to know that you don’t have to be a millionaire to be an art collector. Liz has gained a huge following on social media by showcasing the art in her gallery, the artists, and fun facts about art.
Margo and Liz discuss:
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What led Liz to start her own gallery
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The important of creativity and adorning your walls with art
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How she has changed the landscape of Des Moines and surrounding cities with murals
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Why art collecting can be accessible for anyone, not just millionaires
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How to find your personal style in art and how to find art that fits with the design of your space (size, color palette, spacing with furniture, etc.)
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How she helps clients in being socially conscious with the art pieces — who the artist is, how they create, the reasoning behind a piece of art, etc.
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Her approach to buying and selling art
Connect with Liz:
https://www.instagram.com/lizlidgettgallery/