Margo is joined by Ana Bianchi, an artist, designer, illustrator, children’s book author, and color enthusiast. Ana shares her journey from her early beginnings in art to her diverse range of creative projects. Originally from Mexico and having spent many years in New York, Ana now resides in the Bay Area, where she uses her garden as a natural color lab for her photography and color project, Color/Flora. Ana’s work spans branding, illustrated graphic design, the PaperGirl Collection, surface design, and ceramics, with color as the unifying element throughout. She has exhibited her art globally, including in Mexico, Italy, the Netherlands, India, Greece, and New York City.
Margo and Ana discuss:
- Understanding Trends: design versus fashion and the average lifespan of a trend
- Audience: Who follows trends, and who pays attention to them?
- The Origin of Trends: how trends are initiated, spotting them early, and identifying emerging trends
- Engaging with Trends: when to engage, maintaining individuality, and is it possible to ignore trends as creative business owners?
- Color Trends: Pantone, industry specific color trends, color of the year
- Era-based color cycles and navigating trends you don’t care for
- Navigating trends you dislike
- Impact on artistry: Do color trends hinder artistic individuality?
- Timeless colors, desired trends, and finding inspiration
Connect with Ana:
https://www.instagram.com/analovescolor
https://www.analovescolor.com
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