The Heart of Email Marketing: Jessica Suggs on Writing That Connects and Builds Trust

Margo is joined by talented writer, editor, and marketing strategist Jessica Suggs. With 19 years of experience in copywriting and a background as Director of Media Services for a top faith-based media agency, Jessica brings a wealth of knowledge about the enduring power of email marketing. These days, she helps entrepreneurs and authors craft messages that sound like them—with services spanning from brand voice development to full-scale book editing and publishing support. As a wife, mom of two, and creative business owner, Jessica is no stranger to balancing big ideas with real-life connection.

Margo and Jessica discuss:

  • Why email is still one of the most powerful marketing tools
  • How to develop and maintain a strong, authentic brand voice
  • The magic of welcome sequences and consistent, heartfelt communication
  • Transitioning from a corporate career to creative entrepreneurship
  • Building connection and community through words
  • How AI can enhance—not replace—human messaging
  • Tips for balancing work, creativity, and motherhood
  • The value of mastermind groups and creative support systems

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Connect with Jessica:
www.jessicasuggsmarketing.com

https://www.facebook.com/jessicasuggsmarketing

https://www.instagram.com/jessicasuggsmarketing

People Inspiring Jessica:

Her girls. “Over the past few years, three gals and I gather weekly to “do life together.” The bond we’ve developed is incredible.”

Authors – “Too many to count! I’m a voracious reader and love to study the art of words and fantasy world-building. The creativity of storytellers is mind-blowing.”

Ceramics Artists – “I fill my IG feed with hand-made pottery from a variety of ceramics artists. I love the blend of vibrant colors and designs.”

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